Hasselhoff Talkshow

So, tell me, why are you famous?

The U.S. has Fallon and Corbyn. And now Sweden has Hasselhoff. The man behind the world ‘s most successful TV series, a sex symbol for over 30 years and one of the world’s most famous people. Sweden are you ready? We had the honor to hang with the Hoff for two days to direct and produce the opening title sequence for his show. Along with rolling out the graphic profile and entire graphic package for the TV3 program Hasselhoff – A Swedish talk show. “So, tell me, why are you famous?”

Client: Mexiko Media

Agency: Thelma/Louise

Role: Creative Director

Scope:
Concept
Treatment

Team:
Anders Helgeson
Daniel Moll